MASCARA WARS: The battle for the best mascara

When it comes to the overwhelming quest to find the perfect mascara, I personally believe that size matters. Now this is the only time when I will say the smaller the better, but trust me, the results will be fantastic. I’m talking about brush size, by the way. There are so many mascara formulas to choose from that you could probably try one a day for a year and still not be able to test them all out. I have chosen 7 of my top favorite mascaras to share with you, explaining what type of lashes they are good for and what they do.

When it comes to mascara I believe it’s one of those “must have on a deserted island” products. Intensifying your lash line is the quickest way to frame your gorgeous peepers with a flirty fringe of fabulosity with little to no real commitment. Just sweep and go. No matter what shape, color or size your eyes are mascara will enhance them naturally.

Define Mascara

If you like a natural looking lash that really enhances your true lash line and goes on in a flash, the three best mascaras for you are Maybelline Great Lash, Maybelline Lash Discovery or Sally Hansen Natural Beauty Inspired by Carmindy Lift and Define Mascara (shown at right). These mascaras give a light clean even coat with no clumping or smudging. The small brushes will reach every little lash and they are not the size of a football like other mascara wands so smudging never happens. These are really perfect daytime mascaras.
Diorshow Mascara

For those who are not afraid of a clump or smudge and really want to make a statement with their lashes, go for Diorshow Mascara (shown at left) or Benefit BadGal Lash. The larger brush size of the Diorshow and Badgal sweep on a rich thick coat of mascara (keep a metal lash comb and a Q-Tip handy), but the result is fun and sexy. I personally would save these mascaras for parties, special events or clubbing with the girls.

For ladies who are interested in funky shaped brushes that deliver a good curved lash try Rimmel Glam Eyes or Givenchy Phenomen’Eyes Mascara. These interesting shaped brushes take a little more precision when applying, but deliver a fancy lash that looks incredible. These small but unusual brushes really do the trick if you take a little time. Work on one coat, then reapply a second for best results.

Last is the all daywear with no smudging tube technology group. Blinc Kiss Me Mascara and L’Oreal Double Extend Mascara is the new wave in mascara technology. These formulas tube your lashes in little polymers creating a smudge-free longwearing lash that slips off with a little warm water. No need for messy makeup remover cloths. These mascaras are perfect for mature women who find that mascara runs down their face by the end of the day. I love them too for ladies living in hot humid climates that don’t want the hassle of a hard to get off waterproof formula.

These are pretty awesome for any age group so I do recommend giving them a go.

As an established makeup artist, many beauty brands send me samples of their latest products for consideration. I only write about the items that I truly love and I always abide by Daily Makeover’s Editorial Ethics Pledge in each of my Positively Beautiful posts.

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