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Halle Berry wants her third fragrance to encourage women to “share their story.”
The Oscar-winning beauty has joined forces with cosmetics giant Coty to produce her new perfume Reveal and she explained her hope that the fragrance–which blends plumeria, peach and mimosa–will allow women to reveal more of themselves.
Halle said, “Reveal is an invitation for women to share their story, to reveal parts of themselves that they have not yet expressed. It has a perfect balance. Light and fresh, it becomes sexier and more mysterious as you wear it.”
The 44-year-old has said she was surprised by the success of her perfumes–her debut scent Halle by Halle Berry was launched last year and Pure Orchid just five months ago–and wanted to expand further because she loves wearing different scents.
She said, “I never wanted to smell like every other girl in class. Even as an adult, I’d mix different perfumes together. People would say, ‘Oh, what fragrance is that?’ And I would say, ‘Well, it’s about five different ones!’ “
Steve Mormoris, senior vice president of global marketing at Coty, said, “Halle is an actress and a very emotional person–she loves art and beauty, and she’s a great creator. Halle’s fragrances resonate with the consumer much more than we thought.”
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